IMPACT Branding & Design

Are You Ready for growth?

Rate the following statements on a scale of 0-4, with 0 meaning that the statement does not apply to me at all.

Our team is connected at an emotional level; everyone is comfortable being vulnerable with each other.

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Our meetings often have a fair amount of conflict.

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There is no one on our team who puts their personal objectives above the objectives of the organization

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Everyone involved in leadership, product, marketing, sales, and service has a strong understanding of our buyer persona.

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We always focus the way we market to the way our customer buys, not the other way around.

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Our offering has been designed to relieve our customers' pre-existing pains and help them achieve their desired gains.

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We have product/market fit, meaning our target audience is currently purchasing and satisfied with our offering.

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Everyone on our team can articulate the 3 things that make us different from the competition.

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Our goals are documented and available for all team members to see.

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Everyone on our team knows the metrics and progress associated with our goals.

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Our team has a documented list of obstacles that are standing in the way of achieving our goals and routinely discusses opportunities to overcome obstacles.

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We have an actionable plan to achieve goals that defines what success looks like and accountabilities.

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Our organization is not so risk adverse that it haults progress.

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Our organization has a very consistent and disciplined approach to growth.

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Each team member spends at least 5 hours a week educating themselves on what’s happening in the industry.

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Our data is organized, and it’s easy to find the information we’re looking for.

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We always make decisions based on data.

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We have a system for testing and prioritizing our activities.

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We actively test our marketing activities and learn from the results.

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Leadership very much supports and is actively engaged in our content strategies.

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Our content generates lots of engagement from our target audience.

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We’re using marketing automation.

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We’re using a CMS to manage our website.

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We’re properly using a CRM.

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We’re using agile methodologies, such as Scrum, to accelerate our growth.

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